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Recreational Vehicle Parks and Campgrounds

SIC 7033 | NAICS 721211

The following guide to market research and industry analysis provides sources for industry trends and statistics, financial ratios, salary surveys, and more.

For guides to other industries, see our index.

Industry Analysis, Trends, Statistics, and Forecasts

RV Parks and Campgrounds  (view report)
Bed & Breakfast & Hostel Accommodations  (view report)

Comprehensive market research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:

  • Market size and characteristics
  • Key statistics and ratios
  • Current performance
  • Operating conditions
  • Competitive landscape
  • Major companies
  • Five-year growth forecast

ARVC National Operations Survey
Biennial operations survey provides a comprehensive analysis of the RV park and campground industry, with topics covered including number and types of campsites; fees and charges; rental units; facilities, services, and amenities; store operations; food and beverage services; revenues and expenses; capital improvements; and business operations. Survey is available free of charge to participating members.

First Research
Recreational Vehicle Parks

First Research profiles provide analysis, statistics, and forecasts for a wide range of industries, with content sections including industry overview, recent developments, issues and challenges, business trends and opportunities, leading companies, executive insights, financial benchmarking information, and 5-year revenue growth forecast. Profiles are updated monthly; sample report is available online.

Information resources available from this trade association include:

News Room
"News Room" section provides news and information for the RV industry, with topics covered including vehicle types and prices, typical owner demographics, reasons for owning an RV, current market conditions, and future demand for the market. All information can be viewed free online.

The RV Consumer: A Demographic Profile
National survey of RV owners provides information on current ownership, demographic characteristics of owners, trends in purchases of new and used units, frequency of use, assessment of current RV lifestyle among current owners, and more. Table of contents can be viewed free online.

RVers Online
So, You Want to Build an RV Park
Article written by experienced RV owners addresses various aspects of starting and operating an RV park, with topics covered including characteristics of the business, defining the target audience, effect of seasonality, permit requirements, choosing the type of park to build, design considerations, and providing services and amenities. Article can be viewed free online.

Financial Benchmarking Data

Industry Financial Ratios
Recreational Vehicle Parks and Campgrounds  Search for "721211"

Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.

  • Income and expense detail in dollars and percentages
  • Balance sheets in dollars and percentages
  • Cash flow analysis
  • Liquidity and working capital ratios
  • Profitability and return on investment ratios
  • Asset turnover and efficiency ratios
  • Capital structure and debt service ratios

ARVC National Operations Survey
"Revenues and Expenses" section of the survey provides current and prior year income statement data from the ARVC 20 Group Composite Report, with income and expense categories broken down in additional detail including revenue, cost of sales, operating costs, marketing costs, compensation expenses, and other reporting items (e.g., owner salaries, interest expense, depreciation, and capital expenditures).

More Resources ››

Compensation Surveys

U.S. Bureau of Labor Statistics
RV Parks and Recreational Camps
Annual survey provides hourly and annual wage data for personnel employed by RV parks and campgrounds on a national, state, and metropolitan area basis, with statistical measures for national wage data including mean, median, and upper/lower quartiles and deciles. All information is available free online.

ARVC National Operations Survey
"Compensation Expenses" and "Other Reporting Items" sections of the survey includes current and prior year data from the ARVC 20 Group Composite Report, with total compensation expense broken down by payroll, benefits, and payroll taxes, and owner salaries reported separately under "Other Reporting Items".

More Resources ››

Business Valuation Resources

Appraisal Institute
Appraising Manufactured (Mobile) Home Communities and Recreational Vehicle Parks
Robert S. Saia, MAI, 2017

Appraisal guide provides an overview of the manufactured home industry and examines the factors that affect the value of mobile home and RV parks, with topics covered in this text including types of mobile home and RV parks, site and improvement analysis, market analysis and industry data, cost, sales, and income approaches, and separating real estate and non-realty components.
Investor Survey
Quarterly investor survey includes information on market-derived discount and capitalization rates, mortgage rates and terms, equity investment requirements, and repair and replacement reserve requirements for RV parks and campgrounds, with selected summary data from the most recent survey available free online.

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