Amusement & Water Parks – Industry Research, Analysis, Statistics, and Forecasts
See the following sections listed below to view available resources by category:
For guides to other industries, see our index of over 400 industries.
Industry Analysis, Statistics, Trends, and Forecasts
- Market size and major product and service segments
- Key industry statistics, trends, and financial ratios
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
IAAPA -The Global Association for the Attractions Industry
Publications available from this trade association include:
Funworld Magazine
https://www.iaapa.org/
Bimonthly trade journal provides news and information for amusement park and waterpark
operators, with topics covered in various issues including
emerging trends, best practices, marketing strategies, park operations, training
tips, new products, finance, safety, technology, company profiles, and trade events
and conferences. Current and prior digital editions of the magazine can be viewed free
online.
Global Theme and Amusement Park Outlook
https://www.iaapa.org/
Annual report provides an overview of attendance, per capita spending, and total
spending by theme and amusement park visitors on a global basis for the last two
years and includes forecasts for these same measures over the next five years on
a global and regional basis (e.g., North America, Europe, Latin America-Carribean, Asia
Pacific, Middle East-Africa). Sample report can be viewed free online.
Amusement Today, Inc.
Amusement Today
https://amusementtoday.com/
Monthly newspaper features news and information for owners and operators of parks and attractions, with content sections including parks, fairs, and attractions, waterparks and recreation, business and newsmakers, women of influence, safety, maintenance, and operations, and upcoming trade events, conventions, and conferences. Current and prior issues of the newspaper can be viewed free online.
World Waterpark Association
World Waterpark™ Magazine
https://www.waterparks.org/
Monthly trade magazine provides news and information for owners and managers of waterparks and resorts, with topics addressed in various issues including industry news, developments, innovations, and technological advancements, in-park innovations and developments, how-to advice on technical issues, professional development advice, new projects and attraction additions, and product profiles.
Themed Entertainment Association | AECOM Economics
Theme Index: Global Attractions Attendance Report
https://www.teaconnect.org | https://aecom.com
Annual report provides current and prior year attendance figures for the top amusement, theme, and water parks on a global and regional basis (e.g., North America, Latin America, Asia-Pacific, Europe, Middle East, and Africa) and includes commentary from AECOM personnel on factors contributing to changes in attendance for each of these regions. Current and prior reports can be viewed free online.
Grand View Research
Amusement Parks
https://www.grandviewresearch.com/
Comprehensive research report provides a detailed analysis of the market for
this sector on a global and regional basis, with information
provided for the U.S. including market size and forecasts by type
of rides (e.g., mechanical, water, other), guest age (e.g., 18 or less, 19 to 35,
36 to 50, 51 to 65, over 65), and revenue source (e.g., tickets, food and beverages,
merchandise, hotels and resorts, others).
BizMiner Market Analysis Reports
Amusement Parks / Water Parks
https://www.bizminer.com Search for "713110" to see available reports
Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial Statements and Financial Ratios
Amusement Parks / Water Parks
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Amusement & Water Parks
Key statistics section of these reports provides detailed income statements and balance sheets on a common-size basis and over twenty-five industry financial ratios, with financial ratios provided for the each of the four most recent calendar years and on a historical average basis for 3-year, 5-year, and 10-year time periods. Sample spreadsheet with breakdowns by asset size can be viewed free online.
IAAPA -The Global Association for the Attractions Industry
Amusement Park Benchmark Report / Water Park Benchmark Report
https://www.iaapa.org/
Annual reports provide financial and operational performance benchmarks for amusement parks and water parks, with topics covered including revenue, expenses, pricing, admissions, mix of attractions, and visitor demographics and data broken out by type of facility (e.g., indoor, outdoor, both), annual attendance, and region (e.g., U.S.-Canada, Latin America, Asia-Pacific, Europe, Middle East-Africa).
Compensation and Salary Surveys
U.S. Bureau of Labor Statistics
Amusement Parks and Arcades
https://www.bls.gov/oes/
Annual wage survey provides hourly and annual wage data on a national, state, and local area basis for occupations employed by firms in this sector that operate various attractions including mechanical rides, water rides, games, shows, themed exhibits, restaurants, snack bars, and merchandise shops, and may also lease space to others on a concession basis. All information can be viewed free online.
PayScale, Inc.
Amusement and Water Parks
https://www.payscale.com/amusementparks / waterparks
Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as director of operations, mechanical engineer, marketing manager, operations supervisor, lifeguard, and maintenance technician, with employers for which data is provided including Cedar Fair, LP, Six Flags, Inc., The Walt Disney Company, NBCUniversal Media LLC, and SeaWorld Entertainment Inc.
BV Guides and Databases
BVMarketData
Private Company Sales Transaction Databases
https://www.bvresources.com/
Amusement Arcades
Family Entertainment Centers
Hotels and Motels
Travel Agents and Agencies
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