Monthly trade magazine features news and information for fitness professionals, with topics covered in various issues including industry news, business information, management tips, exercise science, program design, career strategies, and equipment updates. Selected articles from the digital editions are available free online and are also available by specific topic category in the library topics section.
IHRSA guide provides detailed statistics on personal training usage, session fees, and clientele who most commonly use these services, and also includes compensation data from both the IHRSA and ACE compensation surveys, advice from industry experts on how to motivate training personnel and retain clients when trainers leave, and four case studies from health clubs with successful programs.
Annual survey provides a detailed analysis of the fitness studio industry, with information provided in the study including a profile of survey respondents, size and scope of studio facilities and equipment, consumer usage by studio type, number of clients and frequency of visits, average client attrition and retention rates, and single session and unlimited access price points by session type and studio size.
Comprehensive study provides detailed analysis of this market sector on a global and regional basis, with information provided for the U.S. market including market size and forecast by activity type (e.g., exercise demonstration, exercise instruction, fitness consultation, and diet instruction) and end-user industry (e.g., health club, hospital/other healthcare providers, and self-employed in-home/at-client).
Start-up guide addresses the various aspects of starting a business and running it successfully, with topics addressed in this guide including setting up a training business, choosing a training focus and location, finding a niche to set your self apart, cultivating a client base and keeping clients motivated, selling related products and services, and marketing training services online and using social media.
Market analysis report provides industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenue for companies that provide individual and small group training programs on a personalized basis for their clients, and may also develop individualized nutritional programs to assist clients in achieving and maintaining a desired level of weight and attaining their fitness goals.
Financial benchmarking section of this report provides average expenses by category for all studios and by studio size range in square feet, with expense categories covered in the study including rent, staffing, facility improvements, equipment leases, utilities, marketing, website maintenance, internet and related communications, and insurance (e.g., general liability, property, worker's compensation).
Salary survey provides compensation and benefits information for personal trainers and group fitness instructors, with average salary and hourly rate data broken out by employment status (e.g., full time, part time), job title (e.g., fitness/group fitness director, personal trainer, group fitness instructor, yoga instructor, health coach, and medical exercise specialist), and region. Report is available free online.
Free online service provides salary, bonus, and hourly wage rate data for various job positions in this service sector such as general manager, fitness director/manager, strength and conditioning coach, training and development manager, and trainer, with employers for which salary or hourly wage data is provided including 24 Hour Fitness, Inc., LA Fitness International, LLC., and Anytime Fitness, LLC.
Annual employment and wage survey provides hourly and annual wage data for personnel employed in this occupational category, with job activities performed by these personnel including coaching and instructing individuals or groups in exercise activities, monitoring progress and adapting programs as needed, and counseling clients on nutritional and/or lifestyle changes required to achieve their goals.