Equipment & Tool Rentals – Industry Research, Analysis, Statistics, and Forecasts
See the following sections listed below to view available resources by category:
For guides to other industries, see our index of over 400 industries.
Industry Analysis, Statistics, Trends, and Forecasts
Tool & Equipment Rental (view report)
Industrial Equipment Rental & Leasing (view report)
- Market size and major product and service segments
- Key industry statistics, trends, and financial ratios
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
American Rental Association
Resources available from this trade association include:
RM Magazine
https://www.ararental.org/
Monthly trade journal features news and information for all segments of the equipment rental industry, with
topics addressed in various issues including industry news and trends, management tips, store
and supplier profiles, product information, risk management advice, and government
affairs updates. Selected articles from past issues are available online, with free subscription available
upon request.
Rental Industry Outlook
https://www.ararental.org/
Annual industry outlook provides annual revenue growth rate projections by specific market segment (e.g.,
general tools/homeowner, construction/industrial, and party/event) for the next four years, and includes
observations and commentary by IHS Markit personnel on economic trends affecting each of
these market segments. Outlook is available free online in the December issue of RM Magazine.
ARA Rentalytics™
https://www.ararental.org/
Annual subscription service provides historical and forecast revenue data for the U.S. and Canadian markets,
with market data updated quarterly by IHS Markit and available by specific market segment (e.g., general
tool/homeowner, construction/industrial, and party/event) on a national, regional, state, and metro area
basis. Service is available to members only; sample state report is available online.
Penton Media, Inc.
Resources available from this organization include:
RER Magazine
https://rermag.com/
Monthly trade journal features news and information for the equipment and tool rental industry, with special
features including the annual "Rental Market Forecast" (Jan. issue), "RER 100: Top Rental Equipment Companies"
(Apr. issue), and quarterly "Baird/RER Rental Equipment Industry Survey". Articles are categorized by topic
and magazine issue and are available free online with registration.
RER 100
https://rermag.com/
Annual survey ranks the top 100 rental equipment companies by annual volume, with data provided
for each company including headquarters location, top executive officer, website,
annual volume in millions of dollars, total number of outlets, and editorial commentary on events and circumstances
affecting changes in company revenues. Survey is available online in April issue of RER Magazine.
Baird/RER Survey
https://rermag.com/
Quarterly industry survey provides information on changes in rent revenue, changes in rental rates, utilization
rates, new unit costs, planned fleet spending, outlook for revenue growth, and outlook for
rate changes on a quarterly basis for a multi-year period with comparisons to the
same periods in the prior years for most measures. Survey is available online in
quarterly issues of RER Magazine.
BizMiner Market Analysis Reports
Equipment and Tool Rentals
https://www.bizminer.com Search for "532310" to see available reports
Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial Statements and Financial Ratios
Equipment and Tool Rentals
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Tool & Equipment Rental
Key statistics section of these reports provides detailed income statements and balance sheets on a common-size basis and over twenty-five industry financial ratios, with financial ratios provided for the each of the four most recent calendar years and on a historical average basis for 3-year, 5-year, and 10-year time periods. Sample spreadsheet with breakdowns by asset size can be viewed free online.
American Rental Association
Cost of Doing Business Report
https://www.ararental.org/
Annual cost of doing business report provides financial benchmarking measures for all firms and the top 25 percent in terms of profitability, with benchmarks provided for the general tool/homeowner and construction/industrial equipment market segments covering key areas such as profitability, financial position, productivity, and cash flow. Selected excerpts from a recent report are available free online.
Compensation and Salary Surveys
American Rental Association
Compensation & Benefits Report
https://www.ararental.org/
Annual compensation and benefits survey provides average, median, and starting compensation data for salaried and hourly personnel employed by ARA equipment rental companies, with data broken out by annual company sales volume, revenue mix (e.g., general tools/homeowner, construction/industrial, and party/event), market area population, and region. Detailed table of contents is available free online.
U.S. Bureau of Labor Statistics
Rental and Leasing Services (NAICS 5322/5323/5324)
https://www.bls.gov/oes/
Annual wage survey provides hourly and annual wage data on a national, state, and metro area basis for personnel employed by companies that rent tools and equipment to individuals and businesses on a short-term basis, with types of items typically available for rent including air compressors, aerial lifts, compactors, electric sanders, generators, pressure washers, scaffolding, garden tillers, and welders.
PayScale, Inc.
Equipment Rental
https://www.payscale.com/
Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as general/operations manager, regional sales manager, branch manager, inside and outside sales representative, and field service technician, with employers for which salary or wage data is provided including United Rentals, Inc., Sunbelt Rentals, Inc., and Herc Rentals, Inc. (The Hertz Corporation).
BV Guides and Databases
BVMarketData
Private Company Sales Transaction Databases
https://www.bvresources.com/
Building Materials and Home Improvement Stores
Construction and Mining Equipment Dealers
Equipment Leasing Companies
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