Bimonthly trade magazine features news and information for independent bridal salons and wedding consultants, with topics covered in various issues including business operations, design and product trends, effective merchandising and displays, consumer shopping trends and preferences, marketing ideas, social media strategies, and new product updates. Selected articles can be viewed free online.
Quarterly publication provides news and information for industry professionals, with content sections in each issue of the magazine including feature articles, "Real Weddings" profiles, "Ask the Experts" column, industry best practices, master planner/vendor profiles, association and member news, and conference and trade event coverage. Current and archived issues are available to subscribers only.
Research guide provides an overview of the industry and its various segments, with content sections including introductory overview, component service segments, sources for statistical data, additional reading sources including selected articles, consumer magazines, online news sources, reports, and books, and selected trade associations and commercial websites. Publication is available free online.
Subscription-based annual publication provides a detailed analysis of marriage trends in the U.S. on a prospective basis, with data provided in the report including detailed projections for U.S. weddings by the respective participants' age, gender, race, ethnicity, education, and income extending out over the next twenty-four months and projected total U.S. weddings extending out over the next ten years.
Wedding Market Statistics - Full Item Summary Report
https://wedding.report / sample-report
Free market report provides number of weddings, average spending, and total sales for 59 products
and services in ten categories (e.g., attire and accessories, beauty and spa, flowers and decorations, gifts/favors, invitations, jewelry, photographer/video, planner/consultant, venue, catering, and rentals, entertainment) for user-defined markets (e.g., national, state, metropolitan area, county, or zip code).
Planner/Consultant Market Report
https://wedding.report / sample-report
Statistical report provides number of weddings, average spending per wedding, total sales, spending distribution details, and spending by number of guests range for planner/consultant services by type of services provided (e.g., a la carte services, for getting started, full service, month of direction, day- of coordinator) for user-defined markets (e.g., national, state, metropolitan area, county, or zip code).
Market analysis report provides industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenues for firms that assist their clients in planning, organizing, and managing their weddings, with services provided ranging from full coordination services covering all aspects of the ceremony and reception to day-of coordination services limited to coordinating activities that day.
Free online service provides salary, bonus, and hourly wage data for job positions employed by firms in this service sector, with positions for which salary or hourly rate data is provided including wedding planner, wedding coordinator, event planner, event planner assistant, event coordinator, social media manager, marketing coordinator, graphic designer, floral designer, executive chef, florist, and caterer.
Five-year income statement analysis provides officer compensation, salaries, wages, and benefits in dollars and as a percentage of sales by sales size range for firms that assist their clients in planning, organizing, and managing their weddings, with services provided ranging from full coordination of all aspects of the ceremony and reception to day-of services limited to coordination of activities that day.