Funeral Homes & Cemeteries – Industry Research, Analysis, Statistics, and Forecasts
See the following sections listed below to view available resources by category:
For guides to other industries, see our index of over 400 industries.
Industry Analysis, Statistics, Trends, and Forecasts
- Market size and major product and service segments
- Key industry statistics, trends, and financial ratios
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
NFDA
Resources available from this trade association include:
What is A Funeral Director? / Statistics / Trends in Funeral Service
https://www.nfda.org/ Select above titles from left
menu
Introductory section provides an overview of the funeral service profession, with topics covered in this
section including job responsibilities and education and licensing requirements, firm demographics, employment
and compensation statistics for selected job positions, median cost of various services, cremation statistics
by state, and current key service trends. All information is available free online.
The Director
https://www.nfda.org/
Monthly trade magazine features news and information for funeral professionals, with featured topics covered
in various issues including the state of the profession, cultivating business relationships, technology
and social networking, legislation and compliance, cremation and profitability, hiring and training staff,
consumer survey, and strategic planning. Publication is available by subscription only.
Citrin Cooperman
Funeral Directors Survey
https://www.citrincooperman.com/
Annual survey provides a detailed analysis of the funeral industry based on responses from firms primarily located in the Northeastern U.S., with topics covered in the survey including demographic data; industry issues and trends; caskets, merchandise, and supplies; pricing, salaries, and credit policies; finance and accounting; and office and marketing technology. Survey is available online.
Kates-Boylston Publications
Publications available from this organization include:
American Funeral Director / American Cemetery & Cremation
https://www.kates-boylston.com/ Select title from "Publications"
drop-down menu
Monthly trade publications feature news and information for business owners, managers, and other industry
professionals, with topics covered in various issues including business operations, best practices, preneed
marketing, memorialization, caskets and vaults, vehicles, grounds maintenance, crematory operations, insurance,
and technology. Publications are available by subscription only.
Funeral Director's Guide to Statistics
https://kbg.pcdfusion.com/
Annual publication provides statistical data from a variety of sources, with data provided including
the FSI annual compensation survey results, FSI annual casket survey results, cremation
statistics from the CANA, profitability statistics from the FFDA Federated Stats Book, and selected excerpts
from the Citrin Cooperman survey which focuses on firms primarily located in the Northeastern U.S.
Cremation Association of North America
Industry Statistics
https://www.cremationassociation.org/
Annual statistics report provides information on cremation practices, statistics, and trends for the U.S. and Canadian markets, with statistical data provided including the percentage of decedents cremated by state and province and the five-year average annual growth rate in cremations for selected time periods. Selected data from the survey is available online, with full report available to members only.
BizMiner Market Analysis Reports
Funeral Homes / Cemeteries / Crematories
https://www.bizminer.com Search for "8122" to see available reports
Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial Statements and Financial Ratios
Funeral Homes / Cemeteries / Crematories
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Funeral Homes / Cemetary Services
Key statistics section of these reports provides detailed income statements and balance sheets on a common-size basis and over twenty-five industry financial ratios, with financial ratios provided for the each of the four most recent calendar years and on a historical average basis for 3-year, 5-year, and 10-year time periods. Sample spreadsheet with breakdowns by asset size can be viewed free online.
FFDA
Federated Stats Book
https://www.federated-fiducial.com/
Annual publication provides income and expense data for funeral homes by firm size, cremation rate, type of business entity, and geographic location, with financial data provided including revenue by type of service, cost of sales, operating expenses (e.g., facilities, automobile, personnel, supplies, business services, promotion, and after sales expense), net operating profit, interest expense, and net profit.
Compensation and Salary Surveys
PayScale, Inc.
Funeral Services
https://www.payscale.com/
Free online service provides salary, bonus, and hourly wage rate data for selected job positions in this sector such as director, director/embalmer, apprentice director, manager, mortician, embalmer, office manager, and administrative assistant, with employers for which salary or wage rate data is provided including Carriage Services, Inc., Dignity, Inc., SCI Group, Inc., and Service Corporation International.
U.S. Bureau of Labor Statistics
Funeral Directors, Morticians, and Undertakers / Funeral Home Managers
https://www.bls.gov/oes/directors / managers
Annual wage survey provides hourly and annual wage data for funeral service personnel that provide pre-planning services; sell caskets, urns, vaults, and other merchandise; arrange obituary, visitation, and memorial service details with family members; prepare the body for viewing and burial; transport the deceased and mourners; and arrange burial or cremation with cemetery or crematory personnel.
BV Guides and Databases
BVMarketData
Private Company Sales Transaction Databases
https://www.bvresources.com/
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Limousine Services
Newspaper Publishers
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