Museum Shops & Stores – Industry Analysis, Statistics, Trends, and Forecasts

SIC 5947 | NAICS 459420

The following guide to industry research and analysis provides sources for industry statistics, trends, and forecasts, financial ratios, salary surveys, and more.

See the following sections listed below to view available resources by category:

Industry Analysis, Statistics, Trends, and Forecasts

Financial Statements and Financial Ratios

Compensation and Salary Surveys

BV Guides and Databases

For guides to other industries, see our index of over 400 industries.

Industry Analysis, Statistics, Trends, and Forecasts

Museums & Art Galleries (view report)
Gift Shops & Card Stores (view report)

Comprehensive industry research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Topics addressed in the reports include:

Market size and major product and service segments
Key industry statistics, trends, and financial ratios
Operating conditions and current performance
Competitive landscape and environment
Major company profiles and market shares
Five-year outlook and growth forecasts

Sample industry research report and selected industry statistics including market size, five-year average growth rate, number of businesses, and total employment are available free online.

MSA
Museum Store Magazine
https://www.museumstoreassociation.org/
Quarterly trade magazine features news and information for museum store professionals, with topics covered including industry news and events, retail trends, store operations, new products, merchandising, marketing strategies, customer relations, and more. Sample digital edition of the magazine can be viewed free online.

Great American Publishing
Museums & More Magazine
https://museumsandmore.com/
Quarterly trade publication features news and information for specialty gift shops serving museums, zoos, aquariums, botanical gardens, and other tourist attractions, with topics covered including industry news and events, retail trends, new products, business operations, and more. Selected articles from current and prior issues of the magazine and current and prior digital editions of the magazine are available free online.

Pinnacle Publishing Group
Gift Shop Magazine
https://www.giftshopmag.com/
Quarterly trade publication features news and information for specialty gift shop owners and managers, with topics covered in each issue of the magazine including product trends, retail strategies, visual merchandising, marketing ideas, and retailer profiles. Selected articles from current and prior issues can be viewed online, with the "museum" search results featuring articles specific to specialty gift shops serving these organizations.

Routledge & CRC Press
Resources available from this organization include:

Museum Store: The Manager's Guide
https://www.routledge.com/
Eight-chapter publication provides practical guidance for successfully operating a retail operation, with topics covered in individual chapters including tracking performance, managing merchandising, legal considerations, designing displays, managing personnel, customer service, effective marketing, and selling merchandise online. Summary description and detailed table of contents from the report can be viewed free online.

MSA Retail Industry Report
https://www.routledge.com/
Annual report provides a comprehensive analysis of museum store operations, with topical sections including MSA membership, store and institution profiles, store sales figures, staffing, compensation, merchandising, marketing, best practices, and summary statistics by facility size, annual gross sales, type of museum, and geographic region. Summary description and detailed table of contents from the report are available online.

BizMiner Market Analysis Reports
Gift, Novelty, and Souvenir Shops
https://www.bizminer.com Search for "453220" to see available reports

Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.

More industry research reports»

Financial Statements and Financial Ratios

BizMiner Industry Financial Ratios
Gift, Novelty, and Souvenir Shops
https://www.bizminer.com Search for "453220" to see available reports

Five-year financial statement analysis reports provide income statements, balance sheets, and key industry financial ratios for companies of all sizes, with financial data available by sales size range on a national, state, and metropolitan area level including:

Income and expenses in dollars and percentages
Balance sheets in dollars and percentages
Profitability and return on investment ratios
Liquidity and working capital ratios
Asset turnover and efficiency ratios
Capital structure and debt service ratios

Sample financial ratio analysis can be viewed free online.

IBISWorld Research Reports
Industry Financial Ratios
(see links for individual reports)

Key statistics section of these reports provides detailed income statements and balance sheets on a common-size basis and an array of industry financial ratios, with the financial ratio data presented on an annual basis for the four most recent years for which data is available and on a historical average basis over three-year, five-year, and ten-year time periods. Sample report can be viewed free online.

Routledge & CRC Press
MSA Retail Industry Report
https://www.routledge.com/

Annual report provides a comprehensive analysis of museum shop operations, with financial data provided for all stores and by store size based on annual gross sales volume including net sales; cost of goods sold; gross margin; net sales to inventory; inventory turnover; net sales to number of transactions; and gross margin per square foot, visitor, and transaction. Summary description and detailed table of contents are available online.

More financial benchmarking data»

Compensation and Salary Surveys

Routledge & CRC Press
MSA Retail Industry Report
https://www.routledge.com/
Annual report provides a comprehensive analysis of museum shop operations, with personnel data provided for all stores and by store size based on annual gross sales volume including staffing levels for employees and volunteers, retail staff positions, compensation for full-time employees, and fringe benefits for full-time employees. Summary description and detailed table of contents from the report can be viewed free online.

AAM
National Comparative Salary Study
https://www.aam-us.org/
Comprehensive study provides detailed compensation data for 48 key job positions, with compensation data for museum store managers broken out by gender; highest degree attained; institution budget size, discipline (art, history, combination, and other), and governance; geographic location (urban, suburban, and rural); and regional association (AMM, MPMA, NEMA, and SEMC). Sample study can be downloaded and viewed online.

More compensation surveys»

BV Guides and Databases

BVMarketData

Private Company Sales Transaction Databases
https://www.bvresources.com/

Free "Visitor Search" allows users to search DealStats, BIZCOMPS, and FactSet MergerStat for private company sales transaction data by SIC Code or NAICS Code using the following codes:

– SIC Code 5947 - Gift, Novelty, and Souvenir Shops

– NAICS Code 459420 - Gift, Novelty, and Souvenir Retailers

Establishments included in these codes

Museum stores - establishments that are typically located within a museum or cultural institution and sell merchandise related to the exhibits, such as books, postcards, and souvenirs.

Museum shops - establishments that are similar to museum stores, but may be located outside of a museum or cultural institution.

Museum gift shops - establishments that are similar to museum stores and sell merchandise related to the exhibits, but with a focus on gift items and higher-end merchandise.

Online museum stores - establishments that sell merchandise related to museum exhibits online.

Art museum stores - establishments that are specifically located within an art museum and sell merchandise related to the exhibits, such as art prints, posters, and art books.

Sample transaction data reports that include valuation multiples are available free online.

More valuation data»

Related Industries:
Art Dealers and Commercial Art Galleries
Gift Shops and Greeting Card Stores
Museums and Art Galleries
Zoos, Aquariums, and Botanical Gardens

Top