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Hobby, Arts & Crafts Stores – Industry Analysis, Statistics, Trends, and Forecasts

SIC 5945  |  NAICS 451120

The following guide to industry research and analysis provides sources for industry statistics, trends, and forecasts, financial ratios, salary surveys, and more.

See the following sections listed below to view available resources by category:

For guides to other industries, see our index of over 400 industries.

Industry Analysis, Statistics, Trends, and Forecasts

Hobby, Toy, Arts & Crafts Supplies Stores  (view report)
Fabric, Craft & Sewing Supplies Stores  (view report)
Comprehensive industry research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Topics addressed in the reports include:
Sample industry research report and selected industry statistics including market size, five-year average growth rate, number of businesses, and total employment are available free online.

Association for Creative Industries
Gradient Magazine

Quarterly magazine features news and information for professional crafters, retailers, designers, and distributors, with topics covered in various issues including industry news and trends, marketing and merchandising strategies, business management, customer relations, social media tips, association activities, and trade and regulatory concerns. Archived digital editions are available to members only.

Craft Industry Alliance LLC
News / Resources / surveys

Online resource provides news and information for craft industry professionals, with data provided by various surveys including industry size and growth, craft participant demographics by type of activity, experience level by activity, number of activities, hours per week spent on creative projects, changes in purchasing habits, and anticipated change in craft participation. Articles can be viewed free online.

Mintel Group Ltd.
Arts and Crafts Consumer - US

Comprehensive study provides a detailed analysis of this market sector from a consumer standpoint, with topics covered in the report including market overview and drivers, key industry trends, attitudes toward costs of crafts, materials purchased by type of retailer, crafting trends and predictions, crafter demographics, types of crafting projects, crafter motivations, and overcoming barriers to craftmaking.

MRB Research
Arts & Crafts Market

Market research study provides an in-depth analysis of the market for this product sector on a global and regional basis, with data provided in the study including market size and forecast by product type (e.g., painting and drawing, sewing and fabrics, paper crafts, kids crafts, arts and crafts tools), usage (e.g., personal use, commercial use), global region (e.g., Americas), and country (e.g., US, Canada).

Maia Research
Arts & Crafts Market

Market research study analyzes the market for this product sector on a global basis, with information provided in the report including historical and forecast revenue and growth rate by product type (e.g., drawing pen, paints and stains, craft tools, other), application (e.g., educational use, commercial use, personal use), major region (e.g., North America), and country (e.g., United States, Canada, Mexico).

International Art Materials Association
Retailer Study

Triennial retailer study provides information on the retail art materials market in the U.S. and Canada, with topics covered in the report including number of store locations, total sales and growth, sales by product category (e.g., art supplies, craft supplies, framing supplies and services), in-store vs. online sales, and effectiveness of regular marketing functions and promotional methods in increasing sales.

Hobby, Arts, and Craft Supply Stores Market Analysis  Search for "451120"

Market analysis report provides industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.

More Resources
For more industry research reports and other resources, see the following resource guide.

Financial Statements and Financial Ratios

Industry Financial Ratios
Hobby, Arts, and Craft Supply Stores  Search for "451120"
Five-year financial statement analysis reports provide income statements, balance sheets, and key industry financial ratios for companies of all sizes, with financial data available by sales size range on a national, state, and metropolitan area level including:
Sample reports on a national and metropolitan area level are available free online.

Hobby, Toy, Arts & Crafts / Fabric, Craft & Sewing Supplies Stores
(see links for individual reports)

Financial benchmarking section of these reports provides an analysis of industry profit and expenses as a percentage of the most recent year's annual revenue for retail enterprises that sell hobby goods, toys, games, and collectibles; art materials and craft supplies; fabrics, patterns, yarns, thread, laces, trimmings, notions, and needlecraft kits; and home decor, picture frames, and seasonal decorations.

Compensation and Salary Surveys

PayScale, Inc.
Arts & Crafts Store

Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as marketing manager, store manager, assistant store manager, graphic designer, customer service manager, retail sales associate, framer, and cashier, with employers for which salary or wage data is provided including The Michaels Companies Inc., Hobby Lobby Stores Inc., and Jo-Ann Stores, LLC.

U.S. Bureau of Labor Statistics
Sporting Goods, Hobby, and Musical Instrument Stores

Annual wage survey provides hourly and annual wage data on a national, state, and local area basis for positions employed by companies in this sector which includes retail stores that sell hobby goods, toys, games, and collectibles; art materials and craft supplies; fabrics, patterns, yarns, thread, laces, trimmings, notions, and needlecraft kits; and home decor, picture frames, and seasonal decorations.

Business Valuation Resources

Private company sales transaction data for over 800 industries.

Related Industries:
Art Dealers and Commercial Art Galleries
Custom Picture Frame Shops
Home Furnishings Stores
Photographers and Photography Studios


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