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Motorcycle Dealers

SIC 5571 | NAICS 441221

The following guide to industry information, research, and analysis provides sources for industry trends and statistics, market research and analysis, financial ratios and salary surveys, and more.

Select from the following sections or scroll below to view available resources:

For guides to other industries, see our index of over 400 industries.

Industry Analysis, Trends, Statistics, and Forecasts

Motorcycle Dealers & Repair Shops  (view report)
Motorcycle, Bike & Parts Manufacturing  (view report)

Comprehensive market research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:

  • Market size and characteristics
  • Key statistics and trends
  • Current performance
  • Competitive landscape
  • Major firms and market share
  • Key risk and success factors
  • Five-year growth forecast

Advanstar Communications, Inc.
Dealernews Magazine
Monthly trade magazine features news, information, and analysis for motorcycle and other powersports retailers, with topics covered including management, sales, service, and marketing. Special features include "Market Review and Forecast"", "Business Strategy" and "Top 100 Dealers" reports. Selected articles from current and prior issues of the magazine can be viewed free online.

Motorcycle Dealers

First Research profiles cover key aspects of an industry's size, scope, and operations and include a five-year growth forecast. Profile contents include:

  • Industry overview
  • Recent developments
  • Critical issues and challenges
  • Business trends and opportunities
  • Executive insights
  • Financial benchmarking data
  • Five-year growth forecast

Babcox Media, Inc.
Motorcycle and Powersports News
Monthly trade publication features business news and intelligence for motorcycle and powersports dealers, with content sections including management, sales, marketing, finance, insurance, service, products, and more. Current and prior digital editions of the magazine are available online.

Motorcycle Industry Council
Information resources available from this trade association include:

Statistical Annual
Annual report provides statistical data for the U.S. market, with topics covered including vehicle population and registrations, new vehicle sales in units and dollars, retail sales by state, number and types of retail outlets, vehicle owner profile, vehicle usage, and more. Publication is included in membership benefits.

Industry Statistics
Various reports cover different aspects of the U.S. market, with topics covered including retail sales on a national and state level, vehicle owner profiles and demographics, number and types of retail outlets, dealer economic and employment profiles, and more. Most reports are available to members only.

PowerSports Business
Market Data Book
Annual publication provides an in-depth statistical analysis of the powersports busines, and with contents including unit sales data for motorcycles, ATVs, personal watercraft, snowmobiles, and utility vehicles (UTVs); industry expert analysis and commentary; industry research studies; and a dealer performance survey.

BizMiner Market Analysis Reports
Motorcycle Dealers  Search for "441221"

Industry statistics available in this market analysis include total number of companies, total annual market volume and sales trends, average company sales and sales per employee, staffing and employment trends, business start up activity and failure rates, and other business statistics on a national, state, metropolitan area, county, and zip code level. Sample national and local reports can be downloaded and viewed online.


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Financial Statements and Financial Ratios

Industry Financial Ratios
Motorcycle Dealers  Search for "441221"

Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.

  • Income and expense detail in dollars and percentages
  • Balance sheet detail in dollars and percentages
  • Sources and uses of funds cash flow analysis
  • Profitability and return on investment ratios
  • Liquidity and working capital ratios
  • Asset turnover and efficiency ratios
  • Capital structure and debt service ratios

RMA Annual Statement Studies
Motorcycle, ATV, and Personal Watercraft Dealers  Search for "441221"
Annual financial statement analysis includes common-size income statements and balance sheets and key financial ratios for powersports dealers. Report includes five years of historical financial data with the most recent year's data broken out by sales and assets size range. Sample report can be viewed online.

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Compensation and Salary Surveys

U.S. Bureau of Labor Statistics
Occupational Employment and Wages - Motorcycle Mechanics
Occupational employment and wages survey provides hourly and annual wage data for motorcycle mechanics on a national, state, and metropolitan area basis, with statistical measures for national wage data including mean, median, upper/lower quartiles, and upper/lower deciles. All information is available free online.

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Business Valuation Resources


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Related Industries:
Automobile Dealers
Boat Dealers
Motorcycle Manufacturers
Recreational Vehicle Dealers


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