Health Food, Vitamin, and Supplement Stores
SIC 5499 | NAICS 446191
The following guide to industry research and analysis provides sources for industry trends and statistics, financial
ratios, salary surveys, and more.
See the following sections listed below to view available resources by category:
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Industry Analysis, Trends, Statistics, and Forecasts
Comprehensive market research reports provide in-depth industry analysis and five-year forecasts,
with special focus on the underlying structure and external forces and relationships
that affect industries and their performance. Topics addressed in the reports include:
- Market size, product segments, and major markets
- Key industry trends, statistics, and external drivers
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
Natural Foods Merchandiser
Information resources available from this organization include:
NFM Magazine
http://www.newhope.com/
"Managing Your Retail Business" section of this monthly magazine covers a variety of topics, with content
categories including merchandising, marketing, customer service, human resources, and technology. All
articles can be viewed free online with registration, with free magazine subscription available upon
request.
NFM Market Overview
http://www.newhope.com/
Annual survey of natural products retailers provides information on store sales and operations, with
topics covered including sales by product category; average sales per retail location; competition and
growth trends; revenue, expense, and net profit margin data; regional growth trends; number of locations
by retail category and store size; and other retail business statistics. Survey results are available
free online with registration.
Nutritional Business Journal
NEXT: The Natural Products Industry Forecast
http://newhope.com/
Comprehensive study provides in-depth analysis of the market forces and trends affecting the industry and
includes a category market performance overview and forecast for each of its three core product categories,
with categories covered in individual studies including natural, organic, and functional foods and beverages;
dietary supplements and nutritional ingredients; and beauty, personal care, household, and pet products.
Euromonitor International
Vitamins and Dietary Supplements in the US
https://www.euromonitor.com/
Market research report provides a detailed analysis of the vitamin and dietary supplement market in the
U.S., with topics covered in the report including headlines, trends, products, competitive landscape, prospects,
historical and forecast sales by product category (e.g., vitamins, dietary supplements, and tonic and bottled
nutritive drinks), and key company profiles. Sample report and detailed table of contents are available
online.
Technavio
Supplement Market in the U.S.
https://www.technavio.com/
Market research study provides a detailed analysis of the supplement market in the U.S., with topics covered
including market overview, product offerings, market size and forecast by market segment (e.g., vitamin
supplements, herbs and botanicals, sports nutrition, and meal replacement supplements), and market growth
drivers and challenges. Summary abstract and detailed table of contents from the study are available online.
BizMiner
Market Analysis Report
https://www.bizminer.com
Market analysis report provides industry statistics for a user-defined area on a national,
state, county, metro area, or zip code level, with data provided including number of
companies, market volume and sales trends, average company
sales, sales per employee, staffing and employment trends, average employee wage, and business start up
activity and failure rates. Sample report can be viewed online.
Financial Statements and Financial Ratios
BizMiner
Industry Financial Ratios
Health Food, Vitamin, and Supplement Stores
https://www.bizminer.com
Search for "446191"
Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios,
with data available by sales size range on a national, state, and metro area level including:
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Natural Foods Merchandiser
NFM Market Overview - Natural Products Retail Profit and Expense
http://www.newhope.com/
Financial data section of this annual survey includes revenue, expense, and net profit margin information
for natural products, health food, and supplement retailers, with data provided including average sales
per store; cost of goods sold; gross profit margin; payroll, benefits, and other expenses; and net profit
margin reported by retailer category and in aggregate for all retailers. Survey results are available free
online with registration.
Compensation and Salary Surveys
U.S. Bureau of Labor Statistics
Occupational Employment and Wages - Health and Personal Care Stores
https://www.bls.gov/oes/current/naics4_446100.htm
Annual occupational employment and wages survey provides hourly and annual wage data for personnel employed
in this retail sector (e.g., managers, first-line supervisors, retail salespersons, cashiers, and stock
clerks) on a national, state, and metropolitan area basis, with statistical measures for national wage data
including mean, median, and upper/lower quartiles and deciles. All information is available free online.
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