Sign Manufacturers – Industry Analysis, Statistics, Trends, and Forecasts
See the following sections listed below to view available resources by category:
For guides to other industries, see our index of over 400 industries.
Sign Manufacturing (view report)
Billboard & Outdoor Advertising (view report)
- Market size and major product and service segments
- Key industry statistics, trends, and financial ratios
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
National Business Media, Inc.
Monthly trade journal features news and information for sign and commercial graphics professionals, with topics covered in various issues of the publication including products, markets, trends, skill sets, and technologies and sections focused on specific areas of interest including electrical signage, vinyl wraps, digital graphics and finishing, specialty imaging, and architectural and environmental signage.
International Sign Association
Resources available from this trade association include:
Industry Size and Scope
Economic impact study conducted by Ernst & Young LLP measures the direct and indirect economic effect of sign manufacturers and other firms that contribute to their output on the U.S. economy, with information provided including number of companies, direct and indirect economic output, number of employees, value of goods and services purchased, employees wages paid, and total tax payments.
Annual report provides a snapshot of where the industry is and where it is headed, with respondents weighing in on their business performance for the past six months and for the upcoming year ahead, and also providing insights on hiring and equipment purchasing plans and the most important issues and challenges facing their business. Current and past survey reports are available to members only.
First Research report provides industry analysis, statistics, trends, and forecasts for firms that design, manufacture, and install digital signs and displays used to convey information and display advertising messages, with major companies in this sector including Brady Corporation, Visual Graphic Systems, Inc., and Daktronics Inc. (all in U.S.), Marahrens Group (Germany), and Shingokizai Co. Ltd. (Japan).
Future Market Insights
Signage Market Outlook
Market research study provides an in-depth analysis of this sector on a global basis, with information provided including historical demand and forecast by product type (e.g., in-store/outdoor promotional and directional signage), end use (e.g., supermarkets and hypermarkets, stores, schools and offices, industrial sector, entertainment), region (e.g., North America), and for selected countries (e.g., USA).
The Business Research Company
Sign Market Analysis, Size, and Trends
Market research report provides a detailed analysis of this sector on a global and regional basis, with data provided including market size and forecast by type (e.g., traditional billboards and signs, digital billboards and signs), application (e.g., indoor, outdoor), end-market (e.g., banking, financial services, and insurance, retail, transportation and logistics, healthcare), and region (e.g., North America, U.S.).
BizMiner Market Analysis Reports
https://www.bizminer.com Search for "339950" to see available reports
Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Financial benchmarks section provides detailed comparative income statements and balance sheets and over twenty-five industry financial ratios, with financial benchmarks available for each of the five most recent fiscal years and on a historical average basis for three-year, five-year, and ten-year time periods. Sample spreadsheet that includes breakdowns by total asset size can be viewed free online.
International Sign Association
Wage and Benefits Report
Annual compensation survey provides a detailed analysis of salaries, wages, and employee benefits for 60 job positions in the sign, graphics, and visual communications industry, with positions covered in the survey ranging from data entry clerk to chief executive officer and compensation data reported by company size and geographic region to allow users to compare their wages and benefits to peers.
Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as project manager, production manager, graphic designer, CNC operator, metal fabricator, and sign maker, with companies for which salary or hourly wage data is provided including Signtech Electrical Advertising Inc., Sign & Graphics Operations LLC, Sign-A-Rama Inc., and Fastsigns International Inc.
Private Company Sales Transaction Databases
Types of establishments included in these codes
Graphic Design Services
Outdoor Advertising Services
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