Magazine Publishers – Industry Research, Analysis, Statistics, and Forecasts
See the following sections listed below to view available resources by category:
For guides to other industries, see our index of over 400 industries.
Magazine & Periodical Publishing (view report)
Book, Periodical & Newspaper Distributors (view report)
- Market size and major product and service segments
- Key industry statistics, trends, and financial ratios
- Operating conditions and current performance
- Competitive landscape and environment
- Major company profiles and market shares
- Five-year outlook and growth forecasts
Alliance for Audited Media
Magazine Media 360° Report
Free quarterly reports provide individual channel data for almost 100 U.S. magazines across multiple platforms and formats (e.g., print and digital edition readers, desktop website visitors, mobile website visitors, and video viewers) for the current month and on a year-to-date basis compared to the same time periods in the previous year. Reports are available for download in both Excel and PDF formats.
Publications available from this trade association include:
Magazine Media Factbook
Annual factbook publication provides an in-depth analysis of the magazine industry from a consumer standpoint, with data provided including number of consumer magazines published over the past ten years, brands launched by category in current year, print and digital circulation ratios, and circulation
by distribution channel (e.g., single-copy sales, paid subscriptions, and unpaid verified subscriptions).
Research & Tools
Research and tools section features insights from research reports, case studies, and other sources aimed at helping NMA members grow their audience and revenue and improve their operations, with topic categories covered including advertising, audience, sales, marketing, strategy, operations, and technology. A limited number of selected articles from each topic category can be viewed free online.
Comprehensive research report provides a detailed analysis of this sector by type (e.g., print, digital) and geographic location (e.g., North America) and includes information on the production, prospects, and sustainability of leading publishers including Bertelsmann SE, Bloomberg, LP, Gannett Co., Inc., Condé Nast, Forbes Media, LLC, Hearst Communications, Inc., Meredith Corp., and Schibsted ASA.
Digital Magazine Publishing
Market research report provides an in-depth analysis of the market for this product sector on a global basis, with information provided including market size and volume forecasts by type (e.g., consumer, trade), application (e.g., fashion, sports, health, lifestyle, travel, interior decorating, home economics, business, technology), global region (e.g., North America), and country (e.g., United States, Canada).
Grand View Research
Digital Magazines & Newspapers
Research report provides a detailed analysis of the market for digital magazines and newspapers on a global and regional basis, with data provided including market estimates and forecast by type (e.g., digital newspaper subscriptions, digital magazine subscriptions, digital newspaper advertising, digital magazine advertising), geographic area (e.g., North America), and for selected countries (e.g., U.S.).
BizMiner Market Analysis Reports
https://www.bizminer.com Search for "511120" to see available reports
Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
- Income and expenses in dollars and percentages
- Balance sheets in dollars and percentages
- Profitability and return on investment ratios
- Liquidity and working capital ratios
- Asset turnover and efficiency ratios
- Capital structure and debt service ratios
Magazine & Periodical Publishing
Key statistics section of these reports provides detailed income statements and balance sheets on a common-size basis and over twenty-five industry financial ratios, with financial ratios provided for the each of the four most recent calendar years and on a historical average basis for 3-year, 5-year, and 10-year time periods. Sample spreadsheet with breakdowns by asset size can be viewed free online.
Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as editor-in-chief, senior editor, associate editor, copy editor, art director, graphic designer, and staff writer, with firms for which salary or hourly wage data is provided including Condé Nast International, Inc., Hearst Communications, Inc., American City Business Journals, Inc., and Meredith Corporation.
U.S. Bureau of Labor Statistics
Newspaper, Periodical, Book, and Directory Publishers
Annual wage survey provides hourly and annual wage data on a national, state, and local area basis for personnel employed by establishments in this sector which includes publishers of magazines and other periodicals (e.g., trade journals, newsletters, entertainment guides, academic publications, and scientific and professional journals) in print and/or electronic formats. All data is available free online.
Private Company Sales Transaction Databases
Types of establishments included in these codes
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