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Craft Beer Breweries – Industry Analysis, Statistics, Trends, and Forecasts

SIC 2082  |  NAICS 312120

This free online guide to industry research and analysis provides sources for industry statistics, trends, and forecasts, financial ratios, salary surveys, and more.

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Industry Analysis, Statistics, Trends, and Forecasts

Industry Research Reports
Craft Beer Production  (view report)
Breweries  (view report)
Comprehensive industry research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Topics addressed in the reports include:
Sample industry research report and selected industry statistics including market size, five-year average growth rate, number of businesses, and total employment are available free online.

CBB Media, LLC
Craft Brewing Business

Online resource features news and information for small independent craft brewers, with a focus on the business of craft brewing and editorial content sections featured on the site and in the weekly e-newsletter including industry news and events, business operations and management, marketing and branding, ingredients and supplies, equipment and systems, and packaging and distribution.

Brewers Association
Publications available from this organization include:

The New Brewer
Bimonthly trade journal features news and information for small and independent craft brewers, with topics covered in each issue including industry news, brewing technology, brewpub and restaurant operations, and product sales and distribution, and special features including the annual "Industry Review" (May/June issue) which ranks the top companies in each sector by annual sales volume.

Brewery Operations Benchmarking Survey
Comprehensive survey provides operating benchmarks for craft brewers, with topics addressed in the survey including product sales by category (e.g., draught, bottled, canned); brewpub/restaurant operations; advertising, marketing, and sales; geographic markets; distribution channels; financial data; and management, sales, marketing, and production personnel compensation and benefits.

Beverage Marketing Corporation
The U.S. Craft Beer Market

Comprehensive market research study provides in-depth analysis of the U.S. specialty beer market on a national and regional basis, with topics covered in the report including market volume, growth, and per capita consumption; draft and packaged beer market by segment (e.g., national specialty, regional brews, microbrews, brewpubs); and leading craft brewers, microbrewers, and brewpubs.

Beer Marketer's Insights
Craft Brew Guide

Annual reference guide provides a 10-year historical review and analysis of total shipments and top brewers' shipments in terms of volume, trends, and market share, and also covers topics such as recent trends in on-premise/off-premise distribution, market trends in top states and metro areas, profiles of top brewers, and details and analysis of recent craft brewer mergers and acquisitions.

Mintel Group Ltd.
Craft Beer - US

Market research report provides a detailed analysis of the U.S. market for this product sector from a consumer standpoint, with information provided in the report including historical and forecast sales of craft and craft-style beers by product segment, leading craft brewers by volume, best-selling brands by volume, and type of beer consumed by age, gender, household income, and geographic region.

Craft Beer Market in the U.S.

Market research study provides an analysis of the craft beer market by brewery type (e.g., regional breweries, brewpubs, and microbreweries), product type (e.g., amber ale, bocks, fruit beer, India pale ale, lager, pale ale, seasonal), and distribution (e.g., on-premise, off-premise), and includes market share data for leading companies such as Boston Beer, Sierra Nevada, and New Belgium.

BizMiner Market Analysis Reports
Breweries  Search for "312120" to see available reports

Market analysis reports provide industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.

More industry research reports »

Financial Statements and Financial Ratios

BizMiner Industry Financial Ratios
Breweries  Search for "312120" to see available reports
Five-year financial statement analysis reports provide income statements, balance sheets, and key industry financial ratios for companies of all sizes, with financial data available by sales size range on a national, state, and metropolitan area level including:
Sample financial statement and ratio analysis report is available free online.

Industry Research Reports
Craft Beer Production / Breweries
(see links for individual reports)  (sample spreadsheet)

Financial benchmarks section provides detailed comparative income statements and balance sheets and over twenty-five industry financial ratios, with financial benchmarks available for each of the five most recent fiscal years and on a historical average basis for three-year, five-year, and ten-year time periods. Sample spreadsheet that includes breakdowns by total asset size can be viewed free online.

Brewers Association
Brewery Operations Benchmarking Survey

Annual survey provides operating benchmarks for production breweries and brewpubs, with financial information provided in the survey including net sales breakdown by category (e.g., beer, food, other); price, cost of goods sold, and gross margin per barrel for draught and packaged sales; and sales and marketing, mortgage/rent, and administrative overhead expenses as a percentage of net revenue.

More financial benchmarking data »

Compensation and Salary Surveys

Brewers Association
Brewery Operations Benchmarking Survey

Annual survey provides operating benchmarks for production breweries and brewpubs, with information provided in the survey including salary, wage, and bonus data for management, sales, marketing, and production employees (e.g., principal brewer, brewmaster, operations manager, production manager, head brewer, assistant brewer, cellar manager, packaging manager, and packagers/keggers/canners).

PayScale, Inc.

Free online service provides salary and hourly wage data for selected job positions in this industry such as brewmaster, head brewer, line cook, packaging/filling machine operator, and sales representative, with employers for which compensation data is provided including Anheuser-Busch InBev, MillerCoors, The Boston Beer Company, Inc., Sierra Nevada Brewing Co., and New Belgium Brewing Company.

More compensation surveys »

BV Guides and Databases

Private Company Sales Transaction Databases
Free "Visitor Search" allows users to search the DealStats, BIZCOMPS, and FactSet/BVR databases for private company sales transaction data by SIC or NAICS Code using the following codes:
  SIC Code 2082 - Beer and Other Malt Beverages Manufacturing
  NAICS Code 312120 - Breweries
Types of establishments included in these codes
Breweries - establishments that primarily produce beer, ale, lager, and other malt liquors using grains such as barley and wheat, hops, water, and yeast. They may produce a variety of different products and may sell their products to distributors or directly to consumers.
Brewpubs - establishments that operate both as a brewery and a restaurant or bar, serving their own beers along with food and other beverages. These establishments may also offer brewery tours and tastings.
Microbreweries - small-scale breweries that produce limited quantities of beer, often with a focus on specialty or artisanal products. These establishments may sell their products directly to consumers or through distributors.
Contract brewing companies - establishments that produce beer for other companies using their own equipment and facilities. These companies may also offer packaging and labeling services for the products they produce.
Non-alcoholic beer manufacturers - establishments that primarily produce non-alcoholic beers, which are made using the same ingredients as traditional beer but with the alcohol content removed. These establishments may produce a variety of non-alcoholic beers with different styles and flavors.
Malt manufacturers - establishments that primarily produce malt, which is a key ingredient in beer production. These establishments may produce malt from a variety of grains, including barley, wheat, and rye.
Sample reports with detailed sales transaction data and valuation multiples are available free online.

BVR Guides and Books
What It's Worth: Brewery Value

BVR special report features insights into the specific factors involved in a brewery valuation, from the best valuation approaches to use, considerations for valuing the buildings associated with a brewery, the specialized equipment needed to produce the beers, and the value of the key personnel, such as the brewmaster, who are essential to brewery operations. Selected excerpts are available free online.

More valuation data »

Related Industries:
Bottled Water and Ice Manufacturers
Grocery Stores and Supermarkets
Restaurants and Sandwich Shops
Soft Drink Manufacturers


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