Online resource features news and information for small independent craft brewers, with a focus on the business of craft brewing and editorial content sections featured on the site and in the weekly e-newsletter including industry news and events, business operations and management, marketing and branding, ingredients and supplies, equipment and systems, and packaging and distribution.
The New Brewer
Bimonthly trade journal features news and information for small and independent craft brewers, with topics covered in each issue including industry news, brewing technology, brewpub and restaurant operations, and product sales and distribution, and special features including the annual "Industry Review" (May/June issue) which ranks the top companies in each sector by annual sales volume.
Brewery Operations Benchmarking Survey
Comprehensive survey provides operating benchmarks for craft brewers, with topics addressed in the survey including product sales by category (e.g., draught, bottled, canned); brewpub/restaurant operations; advertising, marketing, and sales; geographic markets; distribution channels; financial data; and management, sales, marketing, and production personnel compensation and benefits.
Comprehensive market research study provides in-depth analysis of the U.S. specialty beer market on a national and regional basis, with topics covered in the report including market volume, growth, and per capita consumption; draft and packaged beer market by segment (e.g., national specialty, regional brews, microbrews, brewpubs); and leading craft brewers, microbrewers, and brewpubs.
Annual reference guide provides a 10-year historical review and analysis of total shipments and top brewers' shipments in terms of volume, trends, and market share, and also covers topics such as recent trends in on-premise/off-premise distribution, market trends in top states and metro areas, profiles of top brewers, and details and analysis of recent craft brewer mergers and acquisitions.
Market research report provides a detailed analysis of the U.S. market for this product sector from a consumer standpoint, with information provided in the report including historical and forecast sales of craft and craft-style beers by product segment, leading craft brewers by volume, best-selling brands by volume, and type of beer consumed by age, gender, household income, and geographic region.
Market research study provides an analysis of the craft beer market by brewery type (e.g., regional breweries, brewpubs, and microbreweries), product type (e.g., amber ale, bocks, fruit beer, India pale ale, lager, pale ale, seasonal), and distribution (e.g., on-premise, off-premise), and includes market share data for leading companies such as Boston Beer, Sierra Nevada, and New Belgium.
Market analysis report provides industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Annual survey provides operating benchmarks for production breweries and brewpubs, with financial information provided in the survey including net sales breakdown by category (e.g., beer, food, other); price, cost of goods sold, and gross margin per barrel for draught and packaged sales; and sales and marketing, mortgage/rent, and administrative overhead expenses as a percentage of net revenue.
Annual survey provides operating benchmarks for production breweries and brewpubs, with information provided in the survey including salary, wage, and bonus data for management, sales, marketing, and production employees (e.g., principal brewer, brewmaster, operations manager, production manager, head brewer, assistant brewer, cellar manager, packaging manager, and packagers/keggers/canners).
Free online service provides salary and hourly wage data for selected job positions in this industry such as brewmaster, head brewer, line cook, packaging/filling machine operator, and sales representative, with employers for which compensation data is provided including Anheuser-Busch InBev, MillerCoors, The Boston Beer Company, Inc., Sierra Nevada Brewing Co., and New Belgium Brewing Company.