Valuation Resources

Breakfast Cereal Manufacturers

SIC 2043 | NAICS 311230

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Industry Analysis, Trends, Statistics, and Forecasts

Breakfast Cereal Production  (view report)
Grain & Flour Milling  (view report)

Comprehensive research reports provide in-depth industry analysis and five-year growth forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Topics addressed in the reports include:

  • Market size, product segments, and major markets
  • Key statistics, market trends, and external drivers
  • Operating conditions and current performance
  • Competitive landscape and environment
  • Major company profiles and market shares
  • Five-year outlook and revenue forecast

Cereals & Grains Association
Breakfast Cereals and How They Are Made

Comprehensive resource guide provides an in-depth look at the cereal industry from a manufacturing standpoint, with topics covered in this text including types of cereal grains, manufacturing technology and processes used in producing ready-to-eat and hot cereals, product packaging, quality assurance, nutritional aspects and advances, and practical and regulatory information on environmental issues.

Mintel Group Ltd.
Hot and Cold Cereals - US

Market research report provides in-depth analysis of this product sector, with information provided in the report including market size and forecast in current and inflation-adjusted retail dollars by product segment (e.g., hot, cold) and retail channel (e.g., grocery stores, supercenters, convenience stores, and dollar stores), and multi-outlet sales by product segment for leading manufacturers and brands.

Breakfast Cereals

Market research study provides a detailed analysis of the U.S. breakfast cereals market at the retail level, with products analyzed by product segment (e.g., ready-to-eat cold cereals, hot cereals), and retail channel (e.g., supermarkets and hypermarkets, independent retailers, specialist retailers, and convenience stores), and top vendors profiled including Kellogg, General Mills, Post, and Conagra.

Euromonitor International
Cereals in the US

Market research report analyzes the U.S. market for this product sector, with information provided in the report including historical and forecast sales in unit volume and dollar value by product category (e.g., hot, ready-to-eat (RTE), RTE children's, and RTE family), and market share by national brand owner (NBO), local brand name (LBN), and store-based and non-store-based distribution channels.

GIA Research
Breakfast Cereals

Comprehensive report provides in-depth analysis of the market for breakfast cereals in the U.S. and other countries, with data provided including historical and forecast sales in U.S. dollars and metric tons by product segment (e.g., hot, cold), and major companies profiled including General Mills, Inc., Post Holdings, Inc., Kellogg Company, Quaker Oats Company, and MOM Brands Company, LLC.

TMR Research
Breakfast Cereals

Market research report analyzes the breakfast cereals market on a global basis, with topics covered for the U.S. market in this report including market overview, competitive environment, historical and forecast market size in millions of kilograms and U.S. dollars by segment (e.g., hot cereal, ready-to -eat cereal), and market share by manufacturer and retail distribution channel based on dollar value.

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Financial Statements and Financial Ratios

Industry Financial Ratios
Breakfast Cereal Manufacturers  Search for "311230"

Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level including:

  • Income and expenses in dollars and percentages
  • Balance sheets in dollars and percentages
  • Profitability and return on investment ratios
  • Liquidity and working capital ratios
  • Asset turnover and efficiency ratios
  • Capital structure and debt service ratios

Breakfast Cereal Production
(see links for individual reports)

Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenues for firms that manufacture ready-to-eat cold cereals (e.g., wheat flakes, corn flakes) and cereals that must be cooked before serving (e.g., oatmeal), with major companies in this sector including General Mills, Kellogg Company, Post Holdings, and Quaker Oats Company.

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Compensation and Salary Surveys

PayScale, Inc.
Breakfast Cereals Manufacturing

Free online service provides salary, bonus, and hourly wage data for selected job positions in this food processing sector such as plant manager, production supervisor, associate brand manager, financial analyst, administrative assistant, and warehouseman, with employers for which salary or hourly wage rate data is provided including Kellogg Company and Malt-O-Meal Company (MOM Brands Company).

BizMiner Financial Analysis Reports
Breakfast Cereal Manufacturers  Search for "311230"

Five-year comparative income statement analysis provides salaries, wages, and officer compensation in both dollars and as a percentage of sales for companies that manufacture ready-to-eat cold cereals and hot cereals such as oatmeal that must be cooked prior to serving, with reports available by annual sales size range on a national, state, and metropolitan area level. Sample reports are available online.

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Business Valuation Resources

Business Valuation Resources, LLC
DealStats® - Private and Public Company Transaction Data

Interactive database provides detailed transaction data for over 38,000 private and public companies sold for prices ranging from under $250,000 to over $500,000,000, with valuation measures provided including market value of invested capital as a multiple of revenue, gross profit, EBIT, EBITDA, SDE, and book value of invested capital. User guide, free webinar, and sample reports are available online.

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Related Industries:
Grain and Flour Mills
Grocery Stores and Supermarkets
Snack Food Manufacturers
Wholesale and Commercial Bakeries


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