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Breakfast Cereal Manufacturers

SIC 2043 | NAICS 311230

The following guide to industry information, research, and analysis provides sources for industry trends and statistics, market research and analysis, financial ratios and salary surveys, and more.

Select from the following sections or scroll below to view available resources:

For guides to other industries, see our index of over 400 industries.

Industry Analysis, Trends, Statistics, and Forecasts

Breakfast Cereal Production  (view report)
Grain & Flour Milling  (view report)

Comprehensive market research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:

  • Market size and characteristics
  • Key statistics and ratios
  • Current performance
  • Competitive landscape
  • Major firms and market share
  • Key risk and success factors
  • Five-year growth forecast

Cereals & Grains Association
Breakfast Cereals and How They Are Made

Comprehensive resource guide provides an in-depth look at the cereal industry from a manufacturing standpoint, with topics covered in this text including types of cereal grains, manufacturing technology and processes used in producing ready-to-eat and hot cereals, product packaging, quality assurance, nutritional aspects and advances, and practical and regulatory information on environmental issues.

Breakfast Cereal Manufacturing

First Research profiles cover key aspects of an industry's size, scope, and operations and include a five-year growth forecast. Profile contents include:

  • Industry overview
  • Recent developments
  • Critical issues and challenges
  • Business trends and opportunities
  • Executive insights
  • Financial benchmarking data
  • Five-year growth forecast

Mintel Group Ltd.
Hot and Cold Cereals - US

Market research report provides in-depth analysis of this product sector, with information provided in the report including market size and forecast in current and inflation-adjusted retail dollars by product segment (e.g., hot, cold) and retail channel (e.g., grocery stores, supercenters, convenience stores, and dollar stores), and multi-outlet sales by product segment for leading manufacturers and brands.

Breakfast Cereals

Market research study provides a detailed analysis of the U.S. breakfast cereals market at the retail level, with products analyzed by product segment (e.g., ready-to-eat cold cereals, hot cereals), and retail channel (e.g., supermarkets and hypermarkets, independent retailers, specialist retailers, and convenience stores), and top vendors profiled including Kellogg, General Mills, Post, and Conagra.

Euromonitor International
Cereals in the US

Market research report analyzes the U.S. market for this product sector, with information provided in the report including historical and forecast sales in unit volume and dollar value by product category (e.g., hot, ready-to-eat (RTE), RTE children's, and RTE family), and market share by national brand owner (NBO), local brand name (LBN), and store-based and non-store-based distribution channels.

GIA Research
Breakfast Cereals

Comprehensive report provides in-depth analysis of the market for breakfast cereals in the U.S. and other countries, with data provided including historical and forecast sales in U.S. dollars and metric tons by product segment (e.g., hot, cold), and major companies profiled including General Mills, Inc., Post Holdings, Inc., Kellogg Company, Quaker Oats Company, and MOM Brands Company, LLC.

TMR Research
Breakfast Cereals

Market research report analyzes the breakfast cereals market on a global basis, with topics covered for the U.S. market in this report including market overview, competitive environment, historical and forecast market size in millions of kilograms and U.S. dollars by segment (e.g., hot cereal, ready-to -eat cereal), and market share by manufacturer and retail distribution channel based on dollar value.


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Financial Statements and Financial Ratios

Industry Financial Ratios
Breakfast Cereal Manufacturers  Search for "311230"

Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.

  • Income and expense detail in dollars and percentages
  • Balance sheets in dollars and percentages
  • Cash flow analysis
  • Liquidity and working capital ratios
  • Profitability and return on investment ratios
  • Asset turnover and efficiency ratios
  • Capital structure and debt service ratios

Breakfast Cereal Production
(see links for individual reports)

Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenues for firms that manufacture ready-to-eat cold cereals (e.g., wheat flakes, corn flakes) and cereals that must be cooked before serving (e.g., oatmeal), with major companies in this sector including General Mills, Kellogg Company, Post Holdings, and Quaker Oats Company.

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Compensation and Salary Surveys

PayScale, Inc.
Breakfast Cereals Manufacturing

Free online service provides salary, bonus, and hourly wage data for selected job positions in this food processing sector such as plant manager, production supervisor, associate brand manager, financial analyst, administrative assistant, and warehouseman, with employers for which salary or hourly wage rate data is provided including Kellogg Company and Malt-O-Meal Company (MOM Brands Company).

BizMiner Financial Analysis Reports
Breakfast Cereal Manufacturers  Search for "311230"

Five-year comparative income statement analysis provides salaries, wages, and officer compensation in both dollars and as a percentage of sales for companies that manufacture ready-to-eat cold cereals and hot cereals such as oatmeal that must be cooked prior to serving, with reports available by annual sales size range on a national, state, and metropolitan area level. Sample reports are available online.

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Business Valuation Resources


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Related Industries:
Grain and Flour Mills
Grocery Stores and Supermarkets
Snack Food Manufacturers
Wholesale and Commercial Bakeries


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