Garden, Landscape, and Plant Nurseries

Comprehensive market research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:

GIE Media, Inc.
Nursery Management
http://www.nurserymag.com/ / archived-issues

Monthly trade publication features news and information for wholesale nursery growers, with special features including the annual "State of the Industry" report included in November issue which covers topics such as crop production plans, sales and profits, prices and marketing, labor and wages, and shipping and product distribution. Archived digital editions of the publication are available free online.

Nursery & Floriculture Production
http://www.firstresearch.com

First Research profiles cover key aspects of an industry's size, scope, and operations and include a five-year growth forecast. Profile contents include:

Greenhouse Grower Magazine
State of the Industry Survey
https://www.greenhousegrower.com/

Annual survey of commercial greenhouse growers and grower-retailers provides a detailed profile of the industry, with topics covered by the survey including owner and business characteristics, annual sales volume and production trends, types of plants grown and production plans for year ahead, top business concerns and issues, operational goals for next three years, and capital expenditure plans.

Greenhouse Management Magazine
State of the Industry Report
http://www.greenhousemag.com/

Annual report summarizes reader responses to an online survey, with topics addressed in the report including projected change in sales and profits for the year ahead, planned changes in production by product category, overall increase in prices, percentage sales by customer category, hiring practices
and challenges, increases in salaries and hourly wages, and top challenges in growing the business.

National Agriculture Statistical Service, U.S. Department of Agriculture
Information resources available from this organization include:

Census of Horticultural Specialties
https://www.agcensus.usda.gov/
Periodic report provides detailed information on nursery stock, floriculture, and other specialty crops, with information provided in the report including sales by product category, annual sales volume, and distribution channel (e.g., wholesale, retail); value of land, buildings, and equipment and total square footage used for production; and production expenses by product category and annual sales volume.

Floriculture Crops
http://usda.mannlib.cornell.edu/
Annual report provides detailed information on the floriculture industry by state for 15 program states, with information provided in the report including annual wholesale sales by product category; number of producers by annual sales and product category; production area by cover type; and quantity sold, percentage of quantity sold at wholesale, wholesale price, and wholesale sales by product category.

Industry Financial Ratios
Nursery & Floriculture Production
https://www.bizminer.com  Search for "111421"

Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.

IBISWorld
Nursery Plant & Flower Growing
(see links for individual reports)

Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenue for establishments that grow and sell nursery plants (e.g., trees, shrubs, and garden plants) and flowers and related products (e.g., perennials, bedding plants, potted flowers, cut flowers, cultivated greens and foliage, and flower seeds and bulbs) on a wholesale or retail basis.

PayScale, Inc.
Plant / Tree Nursery
https://www.payscale.com/

Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as nursery manager, greenhouse manager, horticulturist, arborist, pesticide sprayer, nursery worker, sales associate, and truck driver, with employers for which salary or wage data is provided including Armstrong Garden Centers, Inc., Bordine Nursery, Ltd., Smith Gardens, Inc., and Costa Farms, LLC.

U.S. Bureau of Labor Statistics
Farmers, Ranchers, and Other Agricultural Managers
Farm Workers and Laborers: Crop, Nursery, and Greenhouse
https://www.bls.gov/oes/managers / workers

Annual wage survey provides hourly and annual wage data on a national, state, and local area basis for the above occupational categories, which include nursery and greenhouse managers who direct, control, and coordinate activities involved in planting, growing, and harvesting trees, shrubs, flowers, and other plants and the workers who perform these activities. All wage data is available free online.

Plant Nurseries
https://valuationresources.com/

Comprehensive reference guide provides market-based valuation multiples for small businesses that grow and sell nursery plants and related products such as trees, shrubs, garden plants, ornamentals, perennials, bedding plants, potted flowers, and flower seeds and bulbs on a wholesale or retail basis.