Monthly trade publication features news and information for wholesale nursery growers, with special features including the annual "State of the Industry" report included in November issue which covers topics such as crop production plans, sales and profits, prices and marketing, labor and wages, and shipping and product distribution. Archived digital editions of the publication are available free online.
Annual survey of commercial greenhouse growers and grower-retailers provides a detailed profile of the industry, with topics covered by the survey including owner and business characteristics, annual sales volume and production trends, types of plants grown and production plans for year ahead, top business concerns and issues, operational goals for next three years, and capital expenditure plans.
Annual report summarizes reader responses to an online survey, with topics addressed in the report including projected change in sales and profits for the year ahead, planned changes in production by product category, overall increase in prices, percentage sales by customer category, hiring practices and challenges, increases in salaries and hourly wages, and top challenges in growing the business.
Census of Horticultural Specialties
https://www.agcensus.usda.gov/
Periodic report provides detailed information on nursery stock,
floriculture, and other specialty crops, with information provided in the report including
sales by product category, annual sales volume, and distribution channel
(e.g., wholesale, retail); value of land, buildings, and equipment and total square
footage used for production; and production expenses by product category and annual
sales volume.
Floriculture Crops
http://usda.mannlib.cornell.edu/
Annual report provides detailed information on the floriculture industry by state for 15 program states,
with information provided in the report including annual wholesale sales by product
category; number of producers by annual sales and product category;
production area by cover type; and quantity sold, percentage of quantity sold at wholesale,
wholesale price, and wholesale sales by product category.
BRC research report provides an in-depth analysis of this product sector on a global basis, with data provided in the report including market size and forecast by type (e.g., food crops grown under cover, nursery and floriculture production), market (e.g., B2B, B2C), and region (e.g., USA) and companies profiled including Coasta Farms, Altman Plants, Kurt Weiss Greenhouses, and Color Spot Nurseries.
Market analysis report provides industry statistics for a user-defined area on a national, state, county, metro area, or zip code level, with data provided including number of companies, market volume and sales trends, average company sales, sales per employee, staffing and employment trends, average employee wage, and business start up activity and failure rates. Sample report can be viewed online.
Financial benchmarking section of this report provides an analysis of industry income and expenses as a percentage of revenue for establishments that grow and sell nursery plants (e.g., trees, shrubs, and garden plants) and flowers and related products (e.g., perennials, bedding plants, potted flowers, cut flowers, cultivated greens and foliage, and flower seeds and bulbs) on a wholesale or retail basis.
Free online service provides salary, bonus, and hourly wage data for job positions in this sector such as nursery manager, greenhouse manager, horticulturist, arborist, pesticide sprayer, nursery worker, sales associate, and truck driver, with employers for which salary or wage data is provided including Armstrong Garden Centers, Inc., Bordine Nursery, Ltd., Smith Gardens, Inc., and Costa Farms, LLC.
Annual wage survey provides hourly and annual wage data on a national, state, and local area basis for the above occupational categories, which include nursery and greenhouse managers who direct, control, and coordinate activities involved in planting, growing, and harvesting trees, shrubs, flowers, and other plants and the workers who perform these activities. All wage data is available free online.