Industry Research Reports
Graphic Design Services
http://www.ibisworld.com
Reports provide in-depth industry analysis and five-year growth forecasts, with special focus
on the underlying structure and external forces and relationships that affect industries and their
performance. Report sections include:
Sample report is available free online.
Entrepreneur Magazine Business Startup Guides
Graphic Design Business
http://bookstore.entrepreneur.com/
Startup guide provides an overview of the industry and takes users through the various aspects of
starting a business and running it successfully.
Graphic Design Services
http://www.firstresearch.com
Profiles cover key aspects of an industry's size, scope, and operations, recent news and developments,
business trends, risks, and opportunities, and include a five-year growth forecast. Profiles are
updated quarterly and include:
Sample report is available free online.
Industry Financial Ratios
Graphic Design Services
http://www.bizminer.com Search for "541430"
Five-year comparative financial statement analysis includes income statements with expense detail,
balance sheets, cash flow statements, and key business and financial ratios for graphic design services.
Reports are available by sales size range and in sole proprietor and business start up versions. Sample
financial statement reports with detailed financial ratio analysis can be viewed free online.
Association of Professional Design Firms
Information resources available from this organization include:
Firm Performance Survey
http://www.apdf.org Select "Resources"
Survey provides over 100 measurements including key financial indicators, pricing ratios, salary
comparisons, balance sheet, and profit and loss.
Financial Handbook for Design Consultancies
http://www.apdf.org Select "Resources"
Publication provides a series of metrics with which to analyze and enhance a design firm's operational
efficiency and profitability.
American Institute of Graphic Arts
The AIGA | Aquent Survey of Design Salaries
http://www.aiga.org/ Select "Salary Survey"
Interactive salary survey provides lower quartile, median, and upper quartile salary and total compensation
figures by position, organization type, organization size, client base, and location. Available free
online.
Association of Professional Design Firms
Firm Performance Survey
http://www.apdf.org Select "Resources"
Survey provides over 100 measurements including key financial indicators, pricing ratios, salary comparisons,
balance sheet, and profit and loss.
Bureau of Labor Statistics, U.S. Department of Labor
Occupational Outlook Handbook - Graphic Designers
http://www.bls.gov/graphic-designers.htm
Information provided includes a description of the nature of the work, number and types of jobs, education
and training, wages and earnings, employment outlook, and sources for additional information. All
information is available free online.
JobStar.Org Profession-Specific Salary Surveys
Graphic Art
http://jobstar.org/tools/salary/sal-prof.php
Compensation surveys covering industry personnel. All data is available free online.
Small Business Valuation Formula Multiples
Commercial Art and Graphic Design Services
http://valuationresources.com/Misc/ValuationMultiples.htm
Report provides small business valuation formula multiples for commercial art and graphic design services
and more than 200 other industries. Valuation multiples are derived from market transactions as reported
by BIZCOMPS®, with the primary focus on small companies priced at less than $1 million.
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