Funeral Homes, Cemeteries, and Crematories
SIC 7261 | NAICS 812200
The following guide to industry analysis, trends, and statistics provides sources for market research and analysis, financial ratios and benchmarking data, compensation and salary surveys, and more.
Select from the following sections or scroll below to view available resources:
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Industry Analysis, Trends, Statistics, and Forecasts
Comprehensive market research reports provide in-depth industry analysis and five-year forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:
Information resources available from this trade association include:
What is A Funeral Director? / Statistics / Trends in Funeral Service
First Research profiles provide analysis, statistics, and forecasts for a wide range of industries, with content sections including industry overview, recent developments, issues and challenges, business trends and opportunities, leading companies, executive insights, financial benchmarking information, and 5-year revenue growth forecast. Profiles are updated monthly; sample report is available online.
Funeral Directors Survey
Annual survey provides a detailed analysis of the funeral industry based on responses from firms primarily located in the Northeastern U.S., with topics covered in the survey including demographic data; industry issues and trends; caskets, merchandise, and supplies; pricing, salaries, and credit policies; finance and accounting; and office and marketing technology. Survey is available online.
Publications available from this organization include:
American Funeral Director / American Cemetery & Cremation
Funeral Director's Guide to Statistics
Cremation Association of North America
Annual statistics report provides information on cremation practices, statistics, and trends for the U.S. and Canadian markets, with statistical data provided including the percentage of decedents cremated by state and province and the five-year average annual growth rate in cremations for selected time periods. Selected data from the survey is available online, with full report available to members only.
Financial Ratios and Benchmarking Data
Funeral Homes / Cemeteries / Crematories
https://www.bizminer.com Search for "8122"
Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.
Federated Stats Book
Annual publication provides income and expense data for funeral homes by firm size, cremation rate, type of business entity, and geographic location, with financial data provided including revenue by type of service, cost of sales, operating expenses (e.g., facilities, automobile, personnel, supplies, business services, promotion, and after sales expense), net operating profit, interest expense, and net profit.
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Compensation and Salary Surveys
Free online service provides salary, bonus, and hourly wage rate data for selected job positions in this sector such as director, director/embalmer, apprentice director, manager, mortician, embalmer, office manager, and administrative assistant, with employers for which salary or wage rate data is provided including Carriage Services, Inc., Dignity, Inc., SCI Group, Inc., and Service Corporation International.
U.S. Bureau of Labor Statistics
Funeral Directors, Morticians, and Undertakers / Service Managers
https://www.bls.gov/oes/directors / managers
Annual wage survey provides hourly and annual wage data for funeral service personnel that provide pre-planning services; sell caskets, urns, vaults, and other merchandise; arrange obituary, visitation, and memorial service details with family members; prepare the body for viewing and burial; transport the deceased and mourners; and arrange burial or cremation with cemetery or crematory personnel.
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Business Valuation Resources