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Restaurants, Sandwich Shops, and Cafes

SIC 5812 | NAICS 722000

The following guide to industry information, research, and analysis provides sources for industry trends and statistics, financial ratios, salary surveys, and more.

Select from the following sections or scroll below to view available resources:

Industry Analysis, Statistics, Trends, and Forecasts

Financial Information and Financial Ratios

Compensation and Salary Surveys

Business Valuation Resources

For guides to other industries, see our index of over 400 industries.

Industry Analysis, Statistics, Trends, and Forecasts

Fast Food Restaurants  (view report)
Full-Service Restaurants  (view report)

Comprehensive research reports provide in-depth industry analysis and five-year growth forecasts, with special focus on the underlying structure and external forces and relationships that affect industries and their performance. Report contents include:

  • Key statistics
  • Market size and characteristics
  • Current performance
  • Competitive landscape
  • Major companies
  • Key risk and success factors
  • Five-year growth forecast

Richard K. Miller & Associates
Restaurant, Food & Beverage Market Research Handbook

Biennial publication provides in-depth analysis of the foodservice industry, with topics covered in the handbook including market overview, dining trends, consumer surveys, city-by-city market analysis, market segments, market leaders, customer demographics, and dining and beverage trends and analyses. Sample chapter and detailed table of contents from the handbook are available online.

First Research
Restaurants / Casual / Fast Food & Quick-Service

First Research profiles provide analysis, statistics, and forecasts for a wide range of industries, with content sections including industry overview, recent developments, issues and challenges, business trends and opportunities, leading companies, executive insights, financial benchmarking information, and 5-year revenue growth forecast. Profiles are updated monthly; sample report is available online.

National Restaurant Association
Information resources available from this trade association include:

Facts at Glance
Introductory section provides a summary overview of the restaurant business, with information provided including summary sales and operational statistics and a chart-based dashboard which provides a snapshot view of the RPI composite index, eating and drinking place sales and jobs, wholesale food prices, menu prices, and overall sales. All information is available free online.

Restaurant Industry Forecast
Annual forecast report provides a comprehensive overview of the restaurant industry, with topics covered in individual sections which can be purchased separately including sales and economic forecast, tableservice trends, limited-service trends, food and menu trends, workforce outlook and trends, and technology trends. Executive summary can be downloaded and viewed free online.

Restaurant Performance Index
RPI composite index tracks current business conditions and the outlook for the restaurant business, and includes the Current Situation Index, which measures current trends for same-store sales, traffic, labor, and capital expenditures, and the Expectations Index, which measures operators' expectations for the next six months for same-store sales, staffing, capital expenditures, and business conditions.

Restaurant TrendMapper
Online subscription service provides access to the NRA's monthly tracking survey, RPI composite index, and national and state sales forecasts, and also includes information on national sales and employment trends, eating and drinking place location count trends, wage and hour trends, food and commodity prices, and menu prices and inflation. Service is available to subscribers only.

Economist's Notebook
Economic analysis section features commentary on current business conditions and key economic indicators that impact foodservice operators, with topics covered in this section including monthly sales trends, employment growth, employee turnover, weather-related issues, economic trends, retail gas prices, and consumer confidence and spending. All articles are available free online.

Financial Benchmarking Data

Industry Financial Ratios
Restaurants, Sandwich Shops, and Cafes  Search for "722" to see reports for specific types of operations
Five-year financial statement analysis includes income statements, balance sheets, and key financial ratios, with data available by sales size range on a national, state, and metro area level.
  • Income and expense detail in dollars and percentages
  • Balance sheets in dollars and percentages
  • Cash flow analysis
  • Liquidity and working capital ratios
  • Profitability and return on investment ratios
  • Asset turnover and efficiency ratios
  • Capital structure and debt service ratios

National Restaurant Association
Restaurant Operations Report

Annual operations report provides benchmark data for cost of sales, gross profit, and direct operating expenses by customer service category (e.g., full-service with per-person checks of under $15, $15 to $25, over $25; limited service) with additional breakdowns by annual sales, location, and other measures, with results reported on an amount per seat basis and as a percentage of total sales.

Compensation Surveys

U.S. Bureau of Labor Statistics
Restaurants and Other Eating Places

Annual wage survey provides hourly and annual wage data for personnel employed in this service sector on a national, state, and metropolitan area basis, with job positions covered by the survey including food service managers, supervisors, chefs, cooks, food preparation workers, hosts and hostesses, bartenders, waiters and waitresses, cashiers, and dining room/counter attendants.


Free online service provides median salary and hourly wage data for selected job positions in this service sector such as general manager, chef, line cook, host/hostess, waiter/waitress, and server, with employers for which salary or wage data is provided including T.G.I. Friday's, Chili's Bar & Grill, Olive Garden, Buffalo Wild Wings, Applebee's, Panera Bread, Chipolte, Denny's, and McDonald's.

Business Valuation Resources

Business Valuation Resources, LLC
BVR's Guide To Restaurant Valuation

BVR valuation guide addresses various aspects of the valuation process, with topics covered in the guide including economic and industry outlook, market research, site visit, fixed assets and capital expenditures, franchise considerations, financing, rules of thumb, market approaches, projections, determining value, and justification of purchase price. Detailed table of contents is available online.

Small Business Valuation Multiples

Restaurants, Sandwich Shops, and Cafes

Comprehensive reference guide provides market-based valuation multiples for small businesses in this service sector that operate full-service (customers order while seated and pay after eating) and quick-service (customers order and pay before eating) restaurants and other similar eating places.